We’re half-way through our mini-series on how to sell your photos online. In this series, we’re covering:

• Planning your site
• Content you should consider
• Choosing and creating your website’s functionality
• Marketing your website
• Using the website to increase business and profits

There are three important things I want to cover here:

1. Choosing functionality
2. Creating the website
3. Getting online

Now, I don’t want to mislead you: I’m not going to tell you how to make a website in one little blog post, but I will give you some ideas about what to think about, what your options are, and where you can find out more. Continue reading “Selling Photos Online Part 3 - Creating your website”

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When designing a website for selling your photos, plenty of photographers start in the wrong place. They start by trying to learn how to ‘create’ a website… yes, it’s important, but as I discussed last time, you need to start by understanding your site’s goals first. Now, wait… there’s one more thing you need to do before you fire up a development tool…

Plan your content

When I talk about content, I’m referring to all the stuff you’ll put on all your web pages:

• information (words)
• images
• portfolio
• functionality

If you’ve ever tried to create a website, you’ll be familiar with this problem: you spend hours working out how to make a web page… and by the time it’s complete, you can’t think of anything to write. Or maybe you can only think of one or two things - not enough for a proper ‘website’. So, let’s take this step by step… Continue reading “Selling photos online Part 2 - Website content”

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